VJ Um Amel

Arabic for Video Jockey (VJ) "Mother of Hope"

Known for creating R-Shief software and performing as VJ Um Amel, Laila Shereen Sakr is Associate Professor of Media Theory & Practice at University of California, Santa Barbara. At UCSB, she co-founded Wireframe, a studio promoting collaborative theoretical and creative media practice with investments in global social and environmental justice. In 2021, she launched VJ.Live, a platform for live broadcasting and interactive experiences.

  • Digital Arts
  • Media Theory + Practice
  • Feminist Technology
  • Middle East Studies
  • Interaction Design
  • Worldbuilding

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